ANU#38 — Bonus Top-Up, CoinAdvice and Innovfest Unbound
AppCoins News Update, or ANU for short, is a regular bi-weekly update by the AppCoins team. As usual, we are going to cover dev updates, market reports, team members and upcoming events. This week’s focus is on wallet verification, the bonus on Top-Up and the development of a smoother purchase flow.
APPC Markets Report
Featured Team Member
In our last ANU, we mentioned working on a wallet verification update. This month, we have more news regarding that, as well as other updates. Here’s what we have been up to:
The AppCoins ecosystem has been on the up since the beginning. That said, with such growth, fraud can be inevitable. Although this is nothing new, and we have dealt with it in the past (“Developers Incentives Program”), we aspire to keep improving our defence mechanisms.
In our Proof of Attention (PoA) flow, users can benefit from a campaign if they spend 2 minutes in an app or game from our store. Since we don’t require any user data, it’s been a challenge to identify which users have or have not benefited from a campaign already.
In ANU#37, we also introduced a new concept, the Verified Wallet. Users who want to benefit from our PoA flow, now need to verify their wallet address using their phone number. Up until now, we were using the user’s wallet and IP to check if they had used the campaign already. From now on, we will also consider the hash of the user’s phone number.
This will make it harder for fraudulent users to be able to benefit from a campaign multiple times. Please note that we don’t store your phone number, we only have the phone number’s hash.
Bonus on Top-Up
As you may already know, our User Incentive Program gives users up to 30% bonus on their in-app purchases. Last June 5th, we applied this bonus to wallet Top-Ups.
Although we are already giving a Top-Up bonus, there was no mention of it while the user was making the Top-Up. We have now added a button explaining this:
Smoother Purchase Flow
As we explained in ANU#37, we are focusing on asking the user to install the AppCoins Wallet when it really matters. We just published the first app using this new flow. To test it out for yourself, you can download Family Farm and follow the next steps:
Warning: Before uninstalling the wallet, make sure you backup your wallet!
- Make sure you don’t have the wallet installed
- Install and Open Family Farm
- Go through the onboarding
- Press the button to open the offer wall
- Choose an item to buy
- A pop-up will show asking to install the wallet, install it
- Go back to the game
- Start the purchase again
- You should be able to complete the purchase this time!
As always, you’re invited to follow our work regarding all of the products we’re working on:
- ASF Wallet (Aptoide & Google Play)
- AppCoins Wallet (Aptoide & Google Play)
- ASF SDK
- ASF Unity Plugin
- BDS SDK
- BDS Unity Plugin
- BDS Billing System integration guide
At the time of writing, the current market cap is close to $9.80 M USD, with $2.40 M USD in volume in the last 24 hours across these exchanges: Binance (95,94%), Huobi (3,91%), HitBTC (0,14%).
Since the last ANU, APPC value has witnessed a high of $0.105 USD on June 17th, and a low of $ 0.084 USD on June 6th. You can see more info about APPC markets at Coinmarketcap.
Name: Margarida Moreninho
Role: Margarida started in marketing and landed gracefully in design.
She’s the in-house designer for the Community department at Aptoide, which she joined in April 2019.
Tomorrow, 20th of June, we will be at the Malaysia Blockchain Week conference held at the Renaissance Hotel in Kuala Lumpur. Tiago Alves, our VP Asia Pacific, will take part in a panel discussing Innovative Applications of Blockchain. It’s scheduled to start from 12:55pm and lasts 30 minutes, don’t miss it!
Our Asia Pacific VP will also be attending the CoinAdvice conference this month — a conference where company executives who specialise in high-level business with a special focus on blockchain, finances, and cryptocurrency domains in both Asia and Europe get together. If that includes you, connect with Tiago!
Innovfest Unbound, a tech conference that showcases Asia’s most innovative developments, is another event happening in Singapore this month. If you are one of the 15,000 attendees, and will be in Singapore between the 27th and the 28th of June, come by the AppCoins booth!
Missed one of our previous publications? Not to worry. You can read them right here:
ANU#37 — Wallet Verification, Local Payments, Malaysia Blockchain Week