ANU #117 — VIP Referral Program & New Users’ Experience

Welcome to the AppCoins News Update, ‘ANU’ for short. This month we’re focusing on the VIP referral program and on further improving our users’ experience with the AppCoins Wallet.

We are always looking out for our VIP users, which is why we continuously focus on improving their experience in the Wallet by giving the VIP referral program more visibility.

The VIP referral program applies to all new VIP users. These users have access to special promotions, which are notified directly on the home page. As mentioned in the previous ANU#116, they also have access to promo codes that they can share with their friends to mutually benefit.

Because it’s a multi-planet journey to become a VIP, we’ve also focused our attention on users who are about to become VIPs by bringing more awareness to their impending status change.

Alongside those changes, we have been focusing on further improving the users’ experience with the AppCoins Wallet. One of the ways in which we can help users get the most out of their wallets is by ensuring they are always using one of the latest updates.

We can’t reveal more details just yet, but stay tuned!

Following last month’s protocol KPIs performance, on this ANU, we have collected the values from October regarding flows using Apps with AppCoins, IAP with AppCoins, and User Interactions with the Wallet, as the table shows below.

As always, you’re invited to follow our work regarding all of the products we’re working on:

Published artifacts:

Name: Andreia Miragaia

Role: Content & Social Media Representative

Bio: Andreia just joined the team as a Content & Social Media Representative. Wanting to focus on the area, her most recent studies were on Digital Marketing. She is from Leiria but lived in Lisbon, London, and San Francisco. She became a daily sports practitioner since the pandemic, always preferring padel whenever possible, and loves spending time with her dog, Chocapic.

ANU #116 — VIP Referral Program & In-app Purchase

ANU #115 — New VIP Perks and UX Improvements

ANU #114 — In-app Purchase Experience

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